Includes bibliographical references (pages 191-217) and index.
Contents
1. Introduction -- 2. Foundations and background -- 3. Environmental strategy choices and challenges -- 4. Nonmarket strategy -- 5. Environmental strategy and strategic resources -- 6. Green products and services -- 7. Employee engagement -- 8. Environmental groups -- 9. Conclusions.
Summary
"An environmental strategy is an integrated set of choices about how a company should interact with the environment and its environmental stakeholders. This book presents a framework for companies to develop and implement an environmental strategy for identifying and implementing environmental improvements that deliver triple-bottom-line promise"-- Provided by publisher.
