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Title Star Wars and the history of transmedia storytelling / edited by Sean Guynes and Dan Hassler-Forest.

Publication Info. Amsterdam : Amsterdam University Press, 2017.

Copies

Location Call No. OPAC Message Status
 Axe JSTOR Open Ebooks  Electronic Book    ---  Available
Description 1 online resource (PDF, 329 pages) : illustrations
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series Transmedia ; 3
Transmedia (Amsterdam, Netherlands) ; 3.
Summary Star Wars has reached more than three generations of casual and hardcore fans alike, and as a result many of the producers of franchised Star Wars texts (films, television, comics, novels, games, and more) over the past four decades have been fans-turned-creators. Yet despite its dominant cultural and industrial positions, Star Wars has rarely been the topic of sustained critical work. Star Wars and the History of Transmedia Storytelling offers a corrective to this oversight by curating essays from a wide range of interdisciplinary scholars in order to bring Star Wars and its transmedia narratives more fully into the fold of media and cultural studies. The collection places Star Wars at the center of those studies' projects by examining video games, novels and novelizations, comics, advertising practices, television shows, franchising models, aesthetic and economic decisions, fandom and cultural responses, and other aspects of Star Wars and its world-building in their multiple contexts of production, distribution, and reception. In emphasizing that Star Wars is both a media franchise and a transmedia storyworld, Star Wars and the History of Transmedia Storytelling demonstrates the ways in which transmedia storytelling and the industrial logic of media franchising have developed in concert over the past four decades, as multinational corporations have become the central means for subsidizing, profiting from, and selling modes of immersive storyworlds to global audiences. By taking this dual approach, the book focuses on the interconnected nature of corporate production, fan consumption, and transmedia world-building. As such, this collection grapples with the historical, cultural, aesthetic, and political-economic implications of the relationship between media franchising and transmedia storytelling as they are seen at work in the world's most profitable transmedia franchise.
Bibliography Includes bibliographical references (pages 297-315) and index.
Contents Frontmatter -- Table of Contents -- "I Am Fluent in over Six Million Forms of Communication" -- Introduction: "What Is This Strange World We've Come to?" -- Foreword: "I Have a Bad Feeling About This" / Jenkins, Henry / Hassler-Forest, Dan -- Part I "First Steps Into A Larger World": Establishing the Star Wars Storyworld -- 1. "Thank the Maker!" / Lomax, Tara -- 2. Han Leia Shot First / Webster, Jeremy W. -- 3. From Sequel to Quasi-Novelization / Freeman, Matthew -- 4. Another Canon, Another Time / Parys, Thomas Van -- 5. Franchising Empire / Hall, Stefan -- 6. "You must feel the Force around you!" / Morton, Drew -- Part II "Never Tell Me the Odds!": Expanding the Star Wars Universe -- 7. Transmedia Character Building / Geraghty, Lincoln -- 8. The Digitizing Force of Decipher's Star Wars Customizable Card Game / Lee, Jonathan Rey -- 9. Publishing the New Jedi Order / Guynes, Sean -- 10. How Star Wars Became Museological / Herrera, Beatriz Bartolomé / Keidl, Philipp Dominik -- 11. Adapting the Death Star into LEGO / Wolf, Mark J.P. -- 12. Invoking the Holy Trilogy / Butler, Andrew M. -- 13. Chasing Wild Space / Mejeur, Cody -- Part III "More Powerful Than You Can Possibly Imagine": Consolidating the Star Wars Franchise -- 14. From Transmedia Storytelling to Transmedia Experience / Hills, Matt -- 15. Space Bitches, Witches, and Kick-Ass Princesses / Bruin-Molé, Megen de -- 16. Some People Call Him a Space Cowboy / Sweet, Derek R. -- 17. The Kiss Goodnight from a Galaxy Far, Far Away / Urbanski, Heather -- 18. Formatting Nostalgia / Whitney, Allison -- 19. Fandom Edits / Canavan, Gerry -- Afterword: "You'll Find I'm Full of Surprises" / Brooker, Will / Hassler-Forest, Dan -- Bibliography -- About the Contributors -- Index.
Language Undetermined.
Access Open Access EbpS
Subject Star wars
Star Wars films -- History and criticism.
Guerre des étoiles (Films) -- Histoire et critique.
Media studies.
Society and culture: general.
Society and social sciences Society and social sciences.
PERFORMING ARTS -- Reference.
SOCIAL SCIENCE -- General.
Star Wars films
Erzählen
Intermedialität
Indexed Term transmedia.
star wars.
popular culture.
science fiction.
media franchising.
Genre/Form Criticism, interpretation, etc.
Added Author Hassler-Forest, Dan (Daniel Alfred), 1973- Editor.
Guynes, Sean A. Editor.
In: De Gruyter Open Books. De Gruyter
Books at JSTOR: Open Access. JSTOR
OAPEN (Open Access Publishing in European Networks). OAPEN
Other Form: Print version: Star Wars and the history of transmedia storytelling. Amsterdam : Amsterdam University Press, 2017 9789462986213 9462986215 (OCoLC)1005728234
ISBN 9789048537433 (electronic bk.)
9048537436 (electronic bk.)
9789462986213
9462986215
9462986215
9789462986213
Standard No. 9789462986213
10.5117/9789462986213 doi
NLGGC 413183114
CHBIS 011180114
CHVBK 512650411
AU@ 000062701169
AU@ 000069204806

 
    
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