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Author Ware, Colin.

Title Visual thinking for design / Colin Ware.

Imprint Burlington, MA : Morgan Kaufmann, 2008.

Copies

Location Call No. OPAC Message Status
 Axe Books 24x7 IT E-Book  Electronic Book    ---  Available
Description 1 online resource (xi, 197 pages) : illustrations (chiefly color).
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Series Morgan Kaufmann series in interactive technologies
Morgan Kaufmann series in interactive technologies.
Summary Increasingly, designers need to present information in ways that aid their audiences thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewers brain in much the same way that a hammer is an extension of the users hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. Presents visual thinking as a complex process that can be supported in every stage using specific design techniques. Provides practical, task-oriented information for designers and software developers charged with design responsibilities. Includes hundreds of examples, many in the form of integrated text and full-color diagrams. Steeped in the principles of active vision, which views graphic designs as cognitive tools.
Contents VISUAL QUERIES -- WHAT WE CAN EASILY SEE -- STRUCTURING TWO DIMENSIONAL SPACE -- COLOR -- GETTING THE INFORMATION: VISUAL SPACE AND TIME -- VISUAL OBJECTS, WORDS, AND MEANING -- VISUAL AND VERBAL NARRATIVE -- CREATIVE META SEEING -- THE DANCE OF MEANING.
Bibliography Includes filmography and index.
Subject Visual perception.
Art -- Philosophy.
Visualization.
TECHNOLOGY & ENGINEERING -- Imaging Systems.
PHOTOGRAPHY -- Reference.
Art -- Philosophy. (OCoLC)fst00815307
Visual perception. (OCoLC)fst01168049
Visualization. (OCoLC)fst01168121
Information
Informationspsychologie
Kognitionswissenschaft
Visualisierung
Visuelle Vorstellung
Visuelle Wahrnehmung
Visual Perception.
Computer Graphics.
Thinking.
Genre/Form Electronic books.
Electronic books.
Other Form: Print version: Ware, Colin. Visual thinking for design. Amsterdam ; Boston : Morgan Kaufmann Pub., 2008 9780123708960 0123708966 (OCoLC)227000794
ISBN 9780080558417 (electronic bk.)
0080558410 (electronic bk.)
9780123708960
0123708966
Standard No. AU@ 000043178416
AU@ 000053283004
AU@ 000059225912
CDX 8862728
CHDSB 005989104
CHNEW 001007622
CHSLU 001253883
CHVBK 368437205
CHVBK 519267346
DEBBG BV039829440
DEBBG BV042305724
DEBSZ 367750260
DEBSZ 370593677
GBVCP 785360859
NZ1 12541545
NZ1 15121364
SEHIS 191183
UKMGB 017585251

 
    
Available items only