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Planification Marketing
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Making marketing happen : how great companies make strategic marketing planning work for them


Smith, Brian D. (Brian David), 1961-
Oxford : Elsevier Butterworth-Heinemann, 2005. 2005

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 Axe Books 24x7 Business E-Book  Electronic Book    ---  Available
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Marketing strategies for the new economy


Tvede, Lars, 1957-
Chichester ; New York : Wiley, 2001. 2001

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