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Author Coddington, Amy, 1986- author.

Title How hip hop became hit pop : radio, rap, and race / Amy Coddington.

Publication Info. Oakland, California : University of California Press, [2023]
©2023

Copies

Location Call No. OPAC Message Status
 Axe JSTOR Open Ebooks  Electronic Book    ---  Available
Description 1 online resource
text txt rdacontent
computer c rdamedia
online resource cr rdacarrier
Bibliography Includes bibliographical references and index.
Contents Introduction. Formatting race on commercial radio -- Too black, too noisy -- Broadcasting multiculturalism -- and rap -- on crossover radio -- Hip hop becomes hit pop -- Containing black sound on Top 40 radio -- Conclusion. Formatting race in the new century.
Summary "How did rap become the most popular genre in the United States, and what were the consequences of this subculture becoming part of the mainstream? In How Hip Hop Became Hit Pop, Amy Coddington examines the programming practices at commercial radio stations in the 1980s and early 1990s to uncover how this industry facilitated rap's introduction into the musical mainstream. Playing rap on the radio changed the sound of the genre, as artists negotiated expanding audiences and industry pressure to make songs that fit on the radio. But the effects of rap's mainstreaming were not one-sided. The genre altered the radio industry by bringing brought together large multicultural audiences, challenging the racial identity of the popular music mainstream. But within a few years, the very idea of the mainstream would be called into question, as radio programmers unsure of the genre's popularity wreaked havoc on the multicultural coalitions which rap had fostered"-- Provided by publisher.
Note Description based on print version record and CIP data provided by publisher; resource not viewed.
Access Open Access EbpS
Subject Rap (Music) -- History and criticism.
Popular music -- United States -- History and criticism.
Radio and music -- United States -- History -- 20th century.
Music and race -- United States -- History -- 20th century.
Musique populaire -- États-Unis -- Histoire et critique.
Radio et musique -- États-Unis -- Histoire -- 20e siècle.
Musique et race -- États-Unis -- Histoire -- 20e siècle.
MUSIC / Genres & Styles / Rap & Hip Hop
Music and race
Popular music
Radio and music
Rap (Music)
United States
Chronological Term 1900-1999
Genre/Form Criticism, interpretation, etc.
History
Other Form: Print version: Coddington, Amy, 1986- How hip hop became hit pop Oakland, California : University of California Press, [2023] 9780520383920 (DLC) 2023004223
ISBN 0520383931
9780520383937 (electronic bk.)
9780520383920 (paperback)
Standard No. AU@ 000073511637

 
    
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