Introduction; Part One: China's '+' Long Game; Chapter 1: Culture+; Chapter2: Industry +; Chapter 3: Internet+; Chapter 4: Platform +; Part Two: The Asia-Pacific as a Chinese Cultural Landing Pad; Chapter 5: Assessing the evidence; Chapter 6: East Asia: Hong Kong and Taiwan; Chapter 7: South-east Asia: Singapore and Malaysia; Chapter 8: Oceania: Australia and New Zealand; Chapter 9: From Cultural Presence to Innovative Nation; Appendix 1: Survey; Index.
Summary
This book examines China's digital economy and its presence in the Asia-Pacific region. Drawing on the political economy of the media, industry analysis, platform studies and cultural policy studies, the book shows that China's commercial digital platforms are increasingly recognized outside China and can disseminate Chinese culture more effectively than government-supported media.
