Description |
1 online resource (xvi, 103 pages) : colour illustrations |
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text txt rdacontent |
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computer c rdamedia |
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online resource cr rdacarrier |
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text file |
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PDF |
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EPUB |
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Mobi |
Note |
Resource simultaneously available in PDF, EPUB format, and Mobi format. |
Bibliography |
Includes bibliographical references (pages 95-103). |
Contents |
Introduction. Light : a project, a format, a method, an event -- The most common stereotypes about science and scientists : what scholars know -- How to undo stereotypes about scientists and science -- How to undo young people's stereotypes about scientists and science -- Can people really change their opinion about scientists? -- Did we make a difference? |
Note |
PDF version (viewed Apr 6, 2017). |
Summary |
"Scientists deserve public recognition. The ways that they are depicted, however, are severely limited in physical and personal traits, helping to establish and enhance stereotypes under the general title of 'scientist'. These stereotypes range from the arrogant researcher who wants to rule the world, to the lab coat wearing 'nerdy' genius, but all generally fall to an extreme view of an existing perception of what a scientist should look and be like. For example, the popular image of 'a scientist' overlooks the presence of women almost entirely unless attributed to specific subjects and/or with narrow character depictions. The implications can be far-reaching. Young people, being heavily swayed by what they see and hear in the media, may avoid scientific careers because of these limited or unflattering portrayals of the scientific community, regardless of whether they reflect real life. Based on findings from the Light'13 project, this book examines such stereotypes and questions whether it is possible to adjust people's perception of scientists and to increase interest in science and scientific careers through a series of specific actions and events." |
Language |
English. |
Subject |
Scientists -- Public opinion.
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Science -- Public opinion.
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Science -- Social aspects.
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Stereotypes (Social psychology)
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Stereotyping |
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Sciences -- Opinion publique.
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Sciences -- Aspect social.
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Stéréotypes.
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Careers guidance.
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Education.
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Gender studies, gender groups.
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Gender studies: women.
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Popular beliefs and controversial knowledge.
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Social groups.
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Society and culture: general.
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Society and social sciences Society and social sciences.
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POLITICAL SCIENCE -- Public Policy -- Science & Technology Policy.
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Science -- Public opinion
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Science -- Social aspects
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Scientists -- Public opinion
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Stereotypes (Social psychology)
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Indexed Term |
Stereotypes |
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Stereotypes on scientists |
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Stereotypes' removal |
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Gender stereotypes in science |
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Interaction-based science communication |
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Young people and STEM |
Added Author |
Palomba, Rossella, author.
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Other Form: |
Print version 9781911529040 |
ISBN |
9781911529057 (electronic bk.) |
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1911529056 (electronic bk.) |
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1911529048 |
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9781911529040 |
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1911529056 |
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9781911529064 |
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1911529064 |
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9781911529071 |
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1911529072 |
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1911529048 |
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9781911529040 |
Standard No. |
9781911529040 |
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10.5334/bba doi |
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UKMGB 019437730 |
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AU@ 000060973552 |
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