| Description |
251 pages ; 23 cm |
|
text rdacontent |
|
unmediated rdamedia |
|
volume rdacarrier |
| Series |
Digital game studies |
|
Digital game studies.
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Part 1. Gender play : The name of the game is jocktronics: sport and masculinity in early video games / Michael Z. Newman -- Madden men: masculinity, race, and the marketing of a video game franchise / Thomas P. Oates -- Neoliberal masculinity: the government of play and masculinity in e-sports / Gerald Voorhees -- The social and gender in fantasy sports leagues / Luke Howie and Perri Campbell -- Domesticating sports: the Wii, the Mii, and Nintendo's postfeminist subject / Renee M. Powers and Robert Alan Brookey -- Part 2. The uses of simulation : Avastars: the encoding of fame within sport digital games / Steven Conway -- Keeping it real: sports video game advertising and the fan-consumer / Cory Hillman and Michael L. Butterworth -- Exploiting nationalism and banal cosmopolitanism: EA's FIFA World Cup 2010 / Andrew Baerg -- Ideology, it's in the game: selective simulation in EA Sports' NCAA Football / Meredith M. Bagley and Ian Summers -- Yes Wii can or can Wii?: theorizing the possibilities of video games as health disparity intervention / David J. Leonard, Sarah Ullrich-French, and Thomas G. Power. |
| Subject |
Video games -- Social aspects.
|
|
Sports -- Social aspects.
|
|
Sports -- Marketing.
|
|
Sports -- Marketing.
(OCoLC)fst01130476
|
|
Sports -- Social aspects.
(OCoLC)fst01130525
|
|
Video games -- Social aspects.
(OCoLC)fst01166440
|
| Added Author |
Brookey, Robert Alan, 1959-
|
|
Oates, Thomas Patrick.
|
| ISBN |
9780253015020 (pbk. : alk. paper) |
|
0253015022 (pbk. : alk. paper) |
|
9780253014993 (cloth : alk. paper) |
|
0253014999 (cloth : alk. paper) |
|
9780253015051 (ebook) |
|
