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Author
Ljungren, Roy G.
Title
The business-to-business direct marketing handbook / Roy G. Ljungren.
Imprint
New York : American Management Association, c1989.
Copies
Location
Call No.
OPAC Message
Status
Axe 2nd Floor Stacks
658.84 L769b
---
Available
Description
vi, 456 p. : ill. ; 26 cm.
Note
Includes index.
Subject
Direct marketing.
Industrial marketing.
Telemarketing.
ISBN
0814458343
Available items only
