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Title
Creative marketing for new product and new business development [electronic resource] / editors, Akira Ishikawa, Atsushi Tsujimoto.
Imprint
Hackensack, NJ : World Scientific, c2008.
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Available to Pittsburg State University patrons only.
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Status
Axe ProQuest E-Book
Electronic Book
---
Available
Description
xvi, 320 p. : ill.
Bibliography
Includes bibliographical references and index.
Reproduction
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject
New products.
New business enterprises.
Genre/Form
Electronic books.
Added Author
Ishikawa, Akira, 1934-2011.
Tsujimoto, Atsushi.
ProQuest (Firm)
ISBN
9789812772183
9812772189
9789812772190 (electronic bk.)
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