Kids Library Home

Welcome to the Kids' Library!

Search for books, movies, music, magazines, and more.

     
Available items only
Print Material
Author Kerby, Joe Kent.

Title Consumer behavior; conceptual foundations.

Imprint New York, Dun-Donnelley Pub. Corp. [c1975]

Copies

Location Call No. OPAC Message Status
 Axe 2nd Floor Stacks  658.834 K452c    ---  Available
Description viii, 631 p. illus. 24 cm.
Series Dun-Donnelley Publishing Corporation's series in marketing.
Bibliography Bibliography: p. 619-620.
Subject Consumers.
Motivation research (Marketing)
Attitude (Psychology)
ISBN 0912212004

 
    
Available items only