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Title |
Essentials of marketing [by] Richard R. Still [and] Edward W. Cundiff. |
|
Imprint |
Englewood Cliffs, N.J., Prentice-Hall [1972] |
|
Edition |
2d ed. |
Description |
xi, 235 p. 23 cm. |
Bibliography |
Includes bibliographical references. |
Subject |
Marketing.
|
Added Author |
Cundiff, Edward W.
|
ISBN |
0132864681 |
|