Description |
64 p. ; 13 cm. |
Series |
Little blue book; no. 863
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Note |
Published 14 March 1928; copies deposited at Library of Congress 26 March 1928; copyright renewed 25 April 1955. |
Contents |
Sellers of white space / Howard Blatteis -- The high hat in advertising / C.W. Morton, Jr. -- The bunk in modern advertising / Edward J. Golden -- "Clean advertising" / C.W. Morton, Jr. -- Pelton's success bunk / E.C. Stewart -- The technique of raising money / Edward ALlen Cleaton -- The famemakers / David Warren Ryder. |
Subject |
Advertising
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Added Author |
Blatteis, Howard.
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Morton, Charles W., 1899-1967.
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Golden, Edward J.
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Stewart, E. C.
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Cleaton, Edward Allen.
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Ryder, David Warren, 1892-1975.
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