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Author
Farrar, Gilbert Powderly, 1886-
Title
The typography of advertisements that pay; how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction, by Gilbert P. Farrar.
Imprint
New York, D. Appleton, 1917.
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Status
Axe Haldeman-Julius Collection
659.1 F243t
c.2
---
Lib Use Only
Axe Kansas Collection
659.1 F243t
---
Lib Use Only
Description
xvi, 282 p. illus. 20 cm.
Subject
Advertising.
Type and type-founding.
Typesetting.
Available items only
