Welcome to the Kids' Library!

Search for books, movies, music, magazines, and more.

Available items only

Previous Record Next Record

E-Book/E-Doc

Author

Scudder, Virgil, 1950-

Title World class communication [electronic resource] : how great CEOs win with the public, shareholders, employees, and the media / Virgil Scudder with Ken Scudder.

Imprint

Hoboken, N.J. : Wilely, c2012.

Connect to
Available to Pittsburg State University patrons only.

Copies

Location	Call No.	OPAC Message	Status
Axe ProQuest E-Book	Electronic Book	---	Available

Description	xviii, 218 p.
Bibliography	Includes bibliographical references and index.
Contents	pt. 1. The essentials of successful communication -- pt. 2. Vital constituencies -- pt. 3. The media factor -- pt. 4. Public appearances -- pt. 5. The world outside -- pt. 6. It's crunch time.
Reproduction	Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject	Communication in management.
	Communication in organizations.
	Public relations.
Genre/Form	Electronic books.
Added Author	Scudder, Ken.
	ProQuest (Firm)
ISBN	9781118230053 (cloth)
	9781118286975 (electronic bk.)