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Author Teixeira, Joe.

Title Your Google game plan for success [electronic resource] : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / Joe Teixeira.

Imprint Indianapolis, Ind. : Wiley, 2010.


Location Call No. OPAC Message Status
 Axe ProQuest E-Book  Electronic Book    ---  Available
Description xxii, 434 p. : ill., port.
Note Includes index.
Contents pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up.
Reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subject Google AdWords.
Google Analytics.
Internet marketing.
Web usage mining -- Computer programs.
Internet users -- Statistics -- Data processing.
Genre/Form Electronic books.
Added Author ProQuest (Firm)
ISBN 9780470641644 (pbk : alk. paper)
9780470940211 (e-book)

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