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Author Clancy, Kevin J., 1942-

Title Your gut is still not smarter than your head [electronic resource] : how disciplined, fact-based marketing can drive extraordinary growth and profits / Kevin Clancy, Peter Krieg.

Imprint Hoboken, N.J. : J. Wiley, c2007 (Norwood, Mass. : [generator])


Location Call No. OPAC Message Status
 Axe Business Pro E-Book  Electronic Book    ---  Available
System Details Mode of access: Internet via World Wide Web.
Note Title from title screen.
File Type Text.
Issued By Digitized and made available by:
Form Available also in a print ed.
Bibliography Includes bibliographical references.
Subject Marketing -- Decision making.
Marketing -- Management.
Product management.
Genre/Form Electronic books.
Added Author Krieg, Peter C., 1951- Author.
Books24x7, Inc.
ISBN 9780471979937 (cloth)
0471979937 (cloth)

Available items only