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Authors (1-2 of 2)
Jacoby Jacob
1
Brand loyalty : measurement and management
Jacoby, Jacob.
New York : Wiley, c1978. 1978
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Axe 2nd Floor Stacks
658.834 J159b
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2
Perceived quality : how consumers view stores and merchandise
Lexington, Mass. : LexingtonBooks, c1985. 1985
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Axe 2nd Floor Stacks
658.8343 P411
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